brand building Tag

LMA Marketing + Advertising / Posts tagged "brand building"

Display Advertising Soars To The Forefront of Successful Marketing Campaigns in 2021

Display Advertising offers brand building, effective targeting, and conversion measuring. A great and necessary strategy for your brand to take flight. Display ads are paid advertisements in the form of graphic banners that are displayed on webpages. These can be text, image, or video advertisements that encourage a viewer to click and complete an action, whether that be to purchase a product or service. These visually appealing ads are eye-catching and can grab the consumer’s attention, increasing your visibility and brand awareness. Display Ads are a great way for small businesses to reach consumers. A benefit of display ads is the ability to narrow down parameters to target a specific audience. This benefits your business by spotlighting your company in a high volume to the right group of people. In three days, Heineken Light reached 54% of their audience, 35 million people, by using Facebook video ads. Display ads can track how...