Strategic Planning

Today’s media landscape is best defined as fragmented – the average person is exposed to over 5,000 ads per day!

According to Harvard Business School, 85 percent of executive leadership teams spend less than one hour per month discussing strategy, and 50 percent spend no time at all. The research also reveals that, on average, 95 percent of a company’s employees don’t understand its strategy. Strategic Planning benefits the entire organization. As a business owner, you’ll better understand your goals and objectives and the path needed to get there. This plan also fosters an increase in employee’s productivity. While the many media paths may seem overwhelming when creating a media strategy, LMA thrives on the options. There are more ways than ever to reach the target consumer with a message that speaks to them.

Upon learning everything we can about your business, marketing goals and budget, LMA will create a strategic marketing plan that identifies the most effective way to deliver your message to as many of the most qualified people as possible.