Radio

Radio Advertising

Radio still reigns as king of market reach with over 92% of the American population tuning in every single week. With the rise of smart speakers in the homes, radio stations are getting back to their fans in the household, not just the car.  The powerful combination of reach, frequency and theatre of the mind makes radio a critical piece of the media puzzle. The ability to go back and listen to radio broadcasts via podcasts, further strengthens radio’s reach.