Bill Howe Case Study
Bill Howe Plumbing, Heating & Air, Restoration & Flood Services is a family-owned and operated business based in San Diego. Established in 1980, Bill Howe provides a wide range of services, including plumbing, heating and air conditioning, and flood restoration. With a focus on customer satisfaction and quality service, Bill Howe has become a trusted name in the San Diego area for both residential and commercial clients. What was their business challenge? LMA is responsible for the entirety of Bill Howe marketing strategy and placement. In this specific case study, Bill Howe was interested in expanding their social media presence and reach. They were looking to incorporate a new perspective of the brand to their social media audience. What did LMA do? After reviewing their social media, LMA wanted to introduce more content that brought humor and entertainment to their target audience, while still honoring the values and boundaries of the brand. LMA decided...